Creating Brilliant Content (£145)

You’re online. You’ve built a website and set up your social media channels. You’re posting regularly on Instagram, Linked In or twitter and blogging your heart out. But your content isn’t reaching the right people and isn’t converting into business. What to do?

In this self-managed online course you will discover how you can create content that bursts with your unique business personality and resonates with the people you are trying to reach.

Accessible at a time that suits you, this course will cover:

  • Why content is important in your marketing strategy

  • Identifying your content ‘personality’ and why this matters

  • Creating a voice and style that resonates and engages the right people

  • Tools to help you create content professionally and efficiently

  • How to create a content calendar

  • How to promote your content

  • Setting goals and measuring success

  • When to hire an expert and how to do it

At the end of this course you will feel confident in creating content that will work for your business and deliver against your business objectives.